Think Fresh

A self-development guide comprising 45 short essays. The book is designed with different illustrations each page to refresh your thinking. Its inspiring content has struck a chord with readers, making it a National Best Seller.

The author envisioned the book as a kind of “daily supplement,” similar to vitamins. This inspiration was drawn from the rejuvenating power of citrus fruits, known for their rich vitamin and freshness, requiring daily consumption for maximum effectiveness. After exploring various cover designs featuring citruses like lemon, lime, and grapefruit, we decided chose the orange.

The cover, designed to look like an orange fruit shaped as a book, inviting readers to peel its layers and enjoy a refreshing, mind-boosting experience. Each essay is presented with a different illustration and visual that captures different moods and emotions, reflecting on the message.

The book’s main theme is all about fun and encouragement, with the goal of uplifting the reader. The content pages are designed in a creative way to resemble Nutrition Facts, aligning perfectly with the book’s core concept of being a daily supplement. This approach infuses the book with playfulness, inviting readers to savor each essay as a daily dose of thinking nourishment.

Book Design
Art Direction
Illustration

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